Experienced Marketing / Digital Communications Professional
Digital / Web Design
I pride myself on creating eye catching and easily navigatible digital design that effectively conveys a message. Whether that be introducing a product to the market or advertising an event, I have a passion for curating great design that communicates effectively.
Huntsville Steam Works
Web site created for Huntsville Steam Works at Lowe Mill.
Swapna Kakani Homepage
Website created for Swapna Kakani, a Huntsville based health expert and keynote speaker.
University of Alabama in Huntsville Home Page
I was the lead UX designer for the UAH.edu home page used from 2011 to 2013.
Team FDI Newsletter
I have worked extensively with both Constant Contact and Mailchimp in writing, editing, and delivering newsletters to large mailing lists. Above is an example from 2015 with FDI Electronics.
Balmar Web Ad
Slide and advertisement showcasing CDI / Balmar products.
I am a passionate advocate of the use of video in communicating an idea. The ability to convey personality and speak directly to a viewer is not one that can be understated. The samples here demonstrate my ability to work with hosts, shoot quality footage, and edit them together in a charismatic and easily understood manner.
HSV Steam Works Promo
A promotional video I shot and edited for the launch of Huntsville Steam Works at Lowe Mill.
CoWorking Night Promo Video
A promotional video edited for the CoWorking Night group in Downtown Huntsville
FDI Temperature Test Demonstration
Video showcasing the test and quality procedures used for FDI products. Edited in Apple Final Cut with graphics edited in Adobe Photoshop.
uEZ GUI 4.3" Capacitive Touch Screen LCD Kit for LPC4088
Informative video detailing the features and specifications for FDI touchscreen products. Edited in Apple Final Cut with graphics edited in Adobe Photoshop.
I'm a volunteer with the local Huntsville media group Geek Out Huntsville, and also act as the Managing Editor of GeekOutHuntsville.com. I work with contributing writers and also write featured stories.
I am a proven event coordinator, having organized conferences and coordinated international trade show presences. The videos here will give you an idea of how I strive for excellence in this area.
FDI at Embedded World 2015 in Nuremberg, Germany
Video demonstrating the set-up, graphics, and literature composing FDI's presence at Embedded World 2015 in Germany. I was responsible for the look and coordination of the booth.
Geek Out Huntsville
I volunteer as the Event Coordinator with Geek Out Huntsville, a local entertainment group based in Huntsville. I worked with the U.S. Space and Rocket Center to host the premiere party for Star Wars: Rogue One.
I am a firm believer in the power of social media to both connect people and convey a message. I have utilized it as an effective way to build word of mouth for events, causes, and products.
Geek Out Huntsville
I am a contributing writer and editor with Geek Out Huntsville, a locally based entertainment platform. I work as the Managing Editor on the GeekOutHuntsville.com website and also volunteer as the Events Coordinator.
Rocket City Scholarship Granting Organization
I began working with Rocket City SGO in the second half of 2016 to further their community reach through social media and online communications. Through increased awareness on social media and other strategies, I was able to help them increase their scholarship fund to over $1M for 2016.
FDI Guest Blog Post
I coordinated with a local hacker group in the Hunsville, AL area to review and utilize one of FDI's new products to help build word of mouth for the launch. The group was able to devise a way to use FDI's touchscreens for home automation, helping get the word out in their community of the product launch.
CDI Community Outreach
CDI's target demographic is not necessarily one that is digital-native. I solved this challenge by reaching out to them on Facebook in a more social manner, where they are far more prone to sharing family and entertainment news.
Photography has been a big part of my work, both commercially and personally. Being able to use images that assist in telling a story is a crucial part of the modern media landscape, and one that's become vital for me.
Big Spring Park, Huntsville Alabama
Downtown Atlanta Blog Photo
Photo of Downtown Atlanta used for a travel blog cover photo.
CDI Facility Flyer
Photo used of the CDI facility to illustrate key facts to distributors and customers.
Action photo taken in Downtown Huntsville used in social media to illustrate weekend fun in the area.
Rodeo Beach, San Francisco California
Bonnaroo Music and Arts Festival, Manchester Tennessee